Click to Call : The Small Business Guide to Growth.

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People are using their smartphones today for almost everything, including making business phone calls. Generally, they're ready to buy when they have a question about your goods. Is your website ready to assist you with this? Or are you so busy that you didn't have time to include a telephone option in your marketing strategy?

You will promote the conversation with a click to call service option on your website and gain more business from the 65% of people who prefer to contact a business by phone. As a small business owner, this phone call could have a major impact on your bottom line, but only if you're prepared for it.

Never underestimate the importance of calls for growth and success in the industry. Click-to-call or click to talk is a means of communication through which a person clicks a button in order to connect in real-time to another different person.

These connections can be supported by a phone call, SMS or Voice-over-Internet (VoIP) protocol. Nowadays, in the form of call buttons, almost every website has click-to-call links. In most instances, click-to-call works through emails and videos with hyperlinks.

Since almost half of all global web pages are accessed on mobile devices, click-to-call makes reaching out to your small business easier for people. They click on a link once they're on your website and are linked to you by phone. We may have a simple question about your product or they would like to purchase your product and want to do it with a live person.

Most customers use your phone number to decide if they want to buy from you. If they have to check your site to find the phone number for more than two minutes, 68 percent of people will move on to someone else.

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Josephine B. Anderson

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